SEO and the PageRank's Relivance on Google

It's been a year now when i started doing some  SEO (search engine optimization) stuff. It wasn't tough to find a job if you know where to look for.  I'm not a born writer, but my  passion to blog and share my experiences makes me feel complete, so please bear with me. The internet is a huge resource of thoughts and perhaps the best way to search your assignments. Talking about searching, the search engines as we all know are the best places to start and bang your ideas and queries into solutions.

Internet marketers used the search engine so much to obtain web traffic. Web traffic is basically the amount of traffic on a particular website as defined by Wikipedia. Internet marketers used various strategies to gain this traffic, whether a white or black hat SEO. So SEO plays a major role in driving traffic and of course increasing sales/conversion.

As a marketer and SEO enthusiast, various strategies have been applied to improve some specific rankings. The rankings here involve several points from niche research, the keywords  up to the number of competitions a web site has,  which integrally affects the optimization of the page.

A number of websites are structured according to SEO, and this trend has been for a long time since the  earliest stage of the search engines. Google, Yahoo, and Bing, are the most popular search engines today. However, a huge significance has been given to the Mecca of all search engines; Google, which ultimately followed by Facebook (top one social media site). Internet marketers, spammers, and alike are flocking to get a piece of Google's massive traffic. Most successful online businesses are trying to perfect there SEO strategy for  years, since Google hasn't revealed its exact algorithm yet, then it looks like a myth. Therefore, understanding how its internal algorithm work is kind of a difficult task, and we don't want to waste much of our time on that, unless you do.

So the question is ...Why Google?

People are searching every-minute using the search engines, and Google accounts for the 46% of all the search traffics from the search engines. With that number alone,  we could now get a better perspective why most internet marketers are targeting Google.

A simple theory that most SEO's believe to be powerful, is the theory of Page Ranking. In doing the optimization, you need to understand that getting a rank on the first page of the search engine is not easy, unless you are fighting for a golden keyword. To get on the first page listings, you need to increase your Page Rank (PR), and that will boost your Search Engine Results Page (SERP) position.  Page's rank is often confused with the ranking position on Google. Google Page Rank has nothing to do with where you are in the search engine with your specific keywords. It's just Google's way of expressing how important the website is. Taking into account the number of high PR sites linking to your blog will boost your blog's PR as well.

 Consider the figure above which I pulled over the internet. Examine how the other minor sites linking to you (yellow) are affecting the process of ranking. The green's are less important than the blue and red. The blue and red smiley's has a greater impact on your PR obviously, simply by counting the number of green's pointing to them specially on the blue one.

Say as an example,  an organization would want to amend its current constitution, which involves three parties. The President, Directors, and the Members. In giving a certain value to the votes, the President's would certainly count more than the Directors and Members. It is apparent that the President is more important in the organization. The other two votes would still count but not as valuable as the President. Does it make since?

Therefore, getting a page rank on Google matters as it affects your standing on the search page. Most SEO 's know how important a PR is. The lowest PR you could get is PR 0.15, and the highest would be PR10. So that's for now, I hope you learn something.